Nathan Artt

Nathan Artt

Posts by Nathan Artt

Closing the Alignment Gap on Your Lead Team

Dan Reiland Executive Pastor at12Stone Church Leadership Coach and Church Consultant

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5 Strategies to Beat the Summer Slump and Engage Your Church Community

Summer can be a challenging time for churches to maintain momentum, especially as people have many competing activities such as sports, vacations, and nice weather. However, there are still many opportunities for the Church to engage people through the digital platform beyond the Sund …

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Measuring Impact: Moving from Numbers to Stories

This blog was originally written by Amber Smart and featured on the Smart Metrix blog: More than a Wish and Prayer: How Data and Curiosity Can Find Your Church’s Momentum Amber Smart is the founder of the 153 Effect and SmartMetrix. Amber also created the data strategy and formed the …

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The Purpose of Content

For many years now, the strategy to engage people through the local church was built around the invitation to a church building. The attractional model of church, which reached so many people, was built on the idea that if we could get people into a church environment that is nothing …

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Church Clarity in 2023

You’ve heard this before: Covid did not change anything, but rather accelerated a change that was already in place. In short, the past few years condensed 20 years of change into a 2-3 year period. And here we are in 2023, facing a myriad of challenges: Rising interest rates, increasi …

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The Real Purpose of the Online Church

In last week’s blog, Why People Aren’t Coming to Church, we introduced the idea of Differentiated Value Propositions: something that sets an offering apart from other internal or external offerings. In order to understand how to create an in-person experience that people would want to …

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Why People Aren’t “Coming” Back to Church

While the world around us has changed, a lot of the conversations in the Church still center around in-person attendance. We’ve touched on this in previous posts as well as our case study: Target Corp and the Flexible Church, but the reason all of our metrics in the Church are based a …

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Tis the season...for change

There is one month in the year that is harder on executive leaders than any other month, and it’s August.

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Target: Digital Strategy is Rooted in the Local Store

Most churches are asking the question, “Should we have a local, regional, or national strategy when it comes to digital?”

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Are we becoming the Amazon Church?

In 2007, The Home Depot had no digital presence, it was solely a brick and mortar company. Yet, its biggest threat was Amazon and the change in consumer behavior towards a digital expression of retail. What happened next? Frank Blake, the new CEO, decided to shift the direction of the …

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